AdTuf is a digital advertising network. It provides complete solutions to both publishers and advertisers. The reason for saying it a complete solution is simple. It offers multiple ad formats which give publishers and advertisers freedom from joining multiple ad networks.
As a publisher, if you get multiple ad formats in a single ad network then you don’t need to join any other ad network. And, if you are an advertiser then multiple ad formats let you easily select the ad format of your choice to advertise.
The ad formats offered by AdTuf are not just conventional ads. Instead, it offers various innovative ad formats which increase user engagement. I will discuss more about its ad formats later in this review.
As far as CPM rates are concerned, AdTuf offers high CPM for ads. It also claims to provide high fill rate, so that, none of your traffic remain unsold. It uses CPM, CPC and CPA pricing models which make it easier to earn more from their network.
AdTuf is a global adverting network, so, it accepts worldwide publishers. Also, there is no limitation on the type of websites you want to monetize. It accepts both adult and non-adult content websites. So, you can monetize any kind of website with their network.
Another good thing about AdTuf is, it doesn’t have minimum traffic requirements for publishers. So, even new publishers can join this network and monetize their traffic.
Apart from the multiple ad formats, high CPM and fill rate, AdTuf offers some great facilities to publishers. These facilities include low minimum payout, quick payments, multiple payment options, detailed stats, and attractive referral program.
Sign Up And Approval:
AdTuf has a very simple sign up and approval process. As there is no minimum traffic requirement, so, all level publishers can join it. For signup, it offers a very simple registration form that you need to fill up and submit it.
After submitting your form, you will receive an account activation link on your registered email. You will need to click that account activation link to activate your account. Once your account is activated then you can instantly login and start generating ad codes.
On AdTuf, any kind of approval is not required. So, once you have logged in to your account then you can generate ad tags for your website. Though there is no approval required but your website must comply with their terms. So, its better for you to read their terms before placing their ads on your website.
You can find the publishers terms under the ‘info’ tab present on their website.
As i already mentioned above, AdTuf offers various conventional and innovative ad formats. The ad formats offered by AdTuf are banner, full page ads, onclick pop-under and pop-up ads, text ads, and video ads.
There are some innovative ad formats too like message box, Facebook style ads, news style ads, slide in and sticky ads.
They have solutions for both web and mobile devices.
Stats Reporting System:
AdTuf offers a detailed stats reporting system. You can see the preview of their stats reporting system on their homepage under ‘Statistics’ tab.
Their stats reporting system shows places, impressions, clicks, eCPM, earned amount, paid amount and unpaid amount. It also offers two separate graphs where you can see the stats of last 30 and last 12 months respectively.
They also offer an export feature in their dashboard which lets you export your reports in csv format. You can export your overall statistics, day by day stats and month by month stats.
AdTuf offers a low minimum payout to publishers, which is only 20$. This low minimum payout limit lets publishers to easily fulfill the criteria and withdraw their earnings.
As per the details submitted by AdTuf representative. AdTuf pays its publishers on Net 15 terms.